So I hope you’ll bear with me for a brief rant about Netflix and spoilers. I’ve never understood the contrarian contention that spoilers don’t matter at all. When I say spoilers matter, I’m not joining forces people who complain that the review they chose to read of a movie they haven’t watched yet contains some plot information. Nor am I basing the argument on stories that have nothing more going for them than some big twist, without which the drama is sucked out entirely. What I’m saying is that the rate and timing of plot information is an artistic decision, just like the casting or the editing or the soundtrack or the cinematography. Ideally, you’d learn what happens in the story when it happens in the story, as per the filmmakers’ design.
If you care about art in this way, Netflix’s “the whole season drops at once” model essentially mandates that you cram a show down your throat as fast as possible simply to avoid getting spoiled. As a business move, it’s very canny, since it creates the self-reinforcing impression that viewers can’t get enough of each show. And since most of their many, many, many original series arrive with no fanfare, by the time you hear enough about a new show to get interested, the people who happened to climb aboard right away are already talking about the finale. That spoilery video I mentioned above? It was uploaded just four days after the season debuted. Imagine watching a whole new season of Twin Peaks or Game of Thrones or The Leftovers that way. It’s insane!
I reviewed the penultimate episode of Ozark Season One — and also went off on a huge rant about spoilers and Netflix’s “whole season at once” compulsory-binge business model — for Decider. Don’t let that stop you from reading the thing, though — once again, the cast playing the Langmores do beautiful work here.